Glossary
The most important terms and definitions.
Referral
A dual-reward system fosters a mutually beneficial environment, motivating current users to invite new users while also encouraging newcomers to engage with the product.
Referral Code
A referral code is a unique short identifier assigned to a user that allows them to invite others to join the app. When a new user uses this code, it links them to the referring user, enabling both parties to earn rewards as part of the referral program. Referral codes are essential for tracking the effectiveness of referral campaigns and ensuring that rewards are distributed accurately.
A referral code is always 6 characters long and consists of a combination of letters and numbers.
Example: XYZ123
Synonyms: just code
Program
A program defines the rewards that users receive for inviting others and being invited.
Synonyms: referral program
Learn more about Programs.
Reward
A reward represent a level of access, feature, or content that a user is “rewarded” with.
Learn more about Rewards.
Referring user
Referring users are those who invite others to your app. They initiate the referral by sharing their unique referral code.
Invited user
Invited users are new users to your app who are referred by the referring users.
User
A user represents an individual who interacts with your app.
Learn more about Users.
Claim
A claim is the action taken by an invited user to utilize a referral code, which allows them to receive the associated rewards. This process is crucial for activating the rewards for both the referring and invited users, as it marks the beginning of their engagement with the referral program.
Conversion
A conversion refers to the process where an invited user not only claims a referral code but also takes a further step to become a premium user.
Preview Link
A web url to the referral code and its rewards which your app users can share to invite new users.
Learn more about Preview Link.